Sellability Score Quiz

What the Score Means

Your Sellability Score is a 0-100 estimate of how attractive your business is to a typical NJ small business buyer in 2026. The score is based on the 12 factors that NJ buyers and SBA lenders weight most heavily during diligence.

• 80-100 — Highly Sellable. You'd attract competitive offers. Most likely to clear at the top of your industry's multiple range.
• 60-79 — Sellable with Prep. Sellable, but addressing 1-2 gaps before listing will lift the multiple meaningfully.
• 40-59 — Need Work. Sellable, but expect a discounted price or significant pre-sale prep (12-24 months).
• 0-39 — Not Yet Sellable. Major structural fixes needed before a buyer would pay a fair multiple. Most owners in this range are 2-5 years from a successful exit.

Why Sellability Matters More Than Revenue

Two NJ businesses with identical revenue can sell for wildly different multiples — sometimes 2× different. The variance comes from the 12 factors in this quiz. A higher Sellability Score is the difference between a 2.0× SDE multiple and a 4.5× SDE multiple on the same earnings.

For deeper context, see our 2026 NJ Sale Statistics, the NJ Multiples Database, and Exit Planning for NJ Owners.

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